Public relations describes the channels an organisation uses to deliver key messages to its audiences, with the main intention being to...
With the advent of digital, social and mobile infiltrating marketing communications, the lines can easily become blurred when it comes to...
You’ve likely heard the opinion within business circles that PR is ‘free advertising’. In truth, Public Relations isn’t advertising, and it...
What a PR agency does can be quite effectively defined by what it doesn’t do. To elaborate, PR agencies, in contrast...
Being seen and heard in the media on a regular basis is a non-negotiable for getting more media coverage and exposure...
Public relations is the art of persuasion. It is the ability to convince an audience outside your typical realm to adopt...
leading international communication and PR agency media consulta has chosen Auckland agency Impact PR as their exclusive New Zealand partner.
PR and crisis communications expert Fleur Revell highlights the potential dangers of restaurants taking a public stance on their customer’s behaviour.
PR expert Fleur Revell speaks about the Auckland butchers who have now been named after facing fines for using unsafe preservatives in raw meat.
A local marketing specialist says thousands of New Zealand retailers and companies are unprepared to meet Google's ‘Mobilegeddon’ deadline.